Pentagram - 1996 No 3

Magazine Overview

Title: pentagram
Issue: NR 3 1996
Volume: 39
Price: 39 KRONOR
Date: 1996

This issue of Pentagram magazine, dated 1996, explores a range of esoteric and mythological themes. The cover features a striking red-toned image of a woman with occult symbols, hinting at the magazine's focus on the mystical and hidden aspects of reality. The issue includes articles on magic, Norse mythology, and personal spiritual experiences.

Editorial and Publisher Information

The magazine is published by PENTAGRAM/HAS-KONSULT, with Herberth Svahn as the responsible publisher and Cyril Tönisberg as the editor-in-chief. The editorial team also includes Anna L Carlzon (editor), Sonia Roslund (editorial assistant), and Thorbjörn Grahn (graphic design). A list of contributing writers and photographers is provided, including Anders Björkelid and Magnus Bjärlind for the article on Norse mythology.

The magazine's postal address is Box 6084, 200 11 Malmö, with contact numbers for subscriptions and advertisements. The ISSN is 1400-8785.

Cover Articles and Themes

The cover prominently displays several article titles, suggesting the main content:

• MAGI FÖR ALLA (Magic for All)
• YGGDRASILS SKUGGA (The Shadow of Yggdrasil)
• SATAN SOM SYMBOL (Satan as a Symbol)
• VAD HÄNDE MED SMÅFOLKET? (What Happened to the Little People?)
• MARGIT SANDEMO (Likely a featured person or topic)
• SVART IDYLL (Black Idyll)
• DE MAGISKA RUNORNA (The Magical Runes)
• ASTRALA ÄVENTYR (Astral Adventures)

These titles indicate a broad exploration of magical practices, mythological figures, symbolic interpretations, folklore, and out-of-body experiences.

Editorial Stance and Future Plans

In an editorial titled "TIDEN GÅR" (Time Passes), the editorial team reflects on the magazine's first year. They acknowledge the challenge of catering to a diverse readership with a broad concept covering the "entire occult reality." Initially, some readers reacted negatively to certain terms, while others felt the magazine was too focused on "New Age" commercialism. However, the editors note a positive shift, with more readers showing an open-minded interest in various esoteric subjects. The editorial announces plans for Pentagram's second year, including increasing the publication frequency to 10 issues per year (from 6) and expanding the page count from 52 to 60. This will likely involve a slight price increase, which they hope readers will accept due to the qualitative improvements.

Featured Articles and Content

Astral Adventures by Dénis Lindbolm

This personal narrative recounts an encounter with a former military colleague named Åke, who was a staunch materialist. The author shares his belief in elementals (nature spirits) and describes an incident where a dead tree fell precisely where Åke would have been standing, seemingly as a consequence of his disrespect for nature. The author's mother, who showed great respect for nature, never got lost and always asked permission before picking berries or mushrooms, a practice that seemed to appease the local elementals. The story highlights the idea that nature has its own consciousness and can react to human actions.

The Shadow of Yggdrasil: The Norse World of Gods

This article, by Anders Björkelid with illustrations by Magnus Bjärlind, delves into Norse mythology. It begins by discussing the remnants of ancient Norse beliefs and the difficulty in reconstructing a complete picture. The creation myth is described, starting with the void of Ginnungagap, the realms of Muspelheim (fire) and Nifelheim (ice), and the emergence of the giant Ymer and the cow Audhumbla. From Ymer's body, the gods create the world, including the sea, mountains, and sky. The article then introduces the concept of Yggdrasil, the world tree, and its central role in the Norse cosmos. It details the three main roots of Yggdrasil, which reach into Asgård (the realm of the gods), Jotunheim (the realm of giants, near Mimer's well), and Hel (the realm of the dead, ruled by the monstrous Hel, daughter of Loki). The article also touches upon the creatures inhabiting Yggdrasil, such as deer and the squirrel Ratatosk, and the eternal conflict between the eagle at the top and the serpent Nidhögg at the root.

The article further categorizes the beings in Norse mythology: giants (rimtursar, frost giants, fire giants), elementals, elves (in Alvheim), dwarves, and the gods themselves, divided into two main groups: the Æsir and the Vanir.

• The Æsir: Described as the primary gods of the Vikings, associated with law, order, and strength. Key figures include Thor (god of thunder, lightning, and protection, known for his hammer Mjölnir), Tyr (god of war and justice, who lost a hand to the wolf Fenrir), and Odin (the Allfather, god of wisdom, magic, war, and death, who hung himself on Yggdrasil to gain knowledge of runes). Loki, a trickster figure of ambiguous origin, is also mentioned as a blood-brother to Odin.
• The Vanir: Presented as a separate group of gods, possibly immigrants or an older race, associated with fertility, nature, and magic (Seidr). Freja, Frej, and Njord are mentioned as part of a peace treaty that brought them to Asgård. Freja is described as a priestess, a shapeshifter, and a practitioner of Seidr, a form of shamanism.

The article concludes by mentioning Ragnarök (the twilight of the gods) and Loki's role in the death of Balder, the god of light, which triggers the events leading to the end of the world.

Other Content

• Esoteriska Oljor! (Esoteric Oils!): An advertisement for various scented oils with purported benefits like Confidence, Stress Buster, Protection, Love, Healing Hands, Wish, Weight Loss, Karma Clearing, Prosperity, Success, Sexy, Chakra Balance, Clairvoyance, Peace, Astral Projection, and Relaxation. Each bottle is priced at 80:- / 25 mg.
• Chi Gong KINESISKA HÄLSOKULOR (Chi Gong Chinese Health Balls): Advertised as a tool to stimulate acupressure points in the hands, producing harmonizing sounds. A set costs 129:- or 139:-.
• ANGEL CARDS: English-language cards (52 cards with words) to aid in understanding oneself through meditation and focus. Priced at 119:-.
• KRISTALLKULA (Crystal Ball): A Swarovski crystal ball, available in 100 mm for 995:- and 125 mm for 1,395:-, including a stand.
• Pentagram Silver Jewelry: Advertisements for exclusive silver pendants in two designs (for light and dark magic) and two sizes (5 cm diameter for 225:- and 4 cm diameter for 195:-).

Recurring Themes and Editorial Stance

The recurring themes in this issue are the exploration of the occult, esoteric practices, and ancient mythologies, particularly Norse mythology. The magazine aims to provide a comprehensive view of the "occult reality," catering to readers interested in magic, spirituality, and the supernatural. The editorial stance, as expressed in the lead article, is one of inclusivity and open-mindedness, encouraging readers to explore diverse beliefs and concepts without prejudice. The magazine positions itself as a source of information and a platform for discussion within the esoteric community, with plans to expand its reach and content in the future.

This issue of Pentagram, Volume 1, Issue 1, dated March 1997, is titled 'Satanism' and features a cover story on 'Satan as Symbol' by Carl Abrahamsson. The magazine explores themes of Norse mythology and the complex figure of Oden, alongside a historical and philosophical examination of Satanism and its modern interpretations.

Norse Mythology: Oden and Ragnarok

The issue begins by delving into Norse mythology, presenting Oden not just as a god of war but as the archetypal shaman, a master of seidr (magic), ecstasy, sorcery, and madness. His powers are described, including his ability to shapeshift, control animals, and influence weather. The text details his shamanistic practices, such as self-sacrifice on Yggdrasil for knowledge and his pacts with berserkers. Oden's darker side is also explored, portraying him as a war god who rides with his wolves and ravens, and who could grant warriors the gift of berserker rage, but also curse them with 'krigsboja' (war-frenzy).

The narrative then shifts to Ragnarok, the twilight of the gods, described as a well-orchestrated vision of doom. The text outlines the omens preceding Ragnarok, including widespread war, the Fimbulwinter (a three-year winter), and the final battle where gods and giants perish. The myth concludes with the destruction of the world by fire and flood, followed by the emergence of a new world, though for most, Ragnarok signifies the end.

Satanism: A Historical and Philosophical Exploration

The second major section of the magazine focuses on Satanism, examining its definition and historical context. It addresses the difficulty in defining a 'Satanist' due to the lack of clear definitions before Anton LaVey and the Church of Satan. The article contrasts the Christian church's portrayal of Satanists as monstrous with a more nuanced view that includes individuals who embrace a rebellious, individualistic, and materialistic philosophy.

The historical overview touches upon figures who might be considered 'Satanic' in spirit, from historical figures like Beethoven and da Vinci (though acknowledging they likely wouldn't accept the label) to more esoteric practitioners. The article discusses the Knights Templar, suggesting their independent structure and embrace of life-affirming principles might have been seen as 'Satanic' by the Church. It also mentions figures like Eliphas Levi and Aleister Crowley, the latter being particularly scrutinized as a prominent figure associated with 20th-century Satanism, though Crowley himself is presented as having a complex relationship with the term, using it more for provocation and embracing a synthesis of various occult and philosophical traditions.

Modern Satanism and Symbolism

The magazine distinguishes between different types of individuals who might be labeled 'Satanists'. It differentiates between those who genuinely explore occult or esoteric paths and those who use 'Satan' as a symbol for attention or to express rebellion. The article highlights Anton LaVey's definition of a Satanist as an elitist, materialistic, and creative 'manipulator' who prioritizes personal pleasure.

It is argued that the symbol 'Satan' holds significant power, often used to provoke fear and fascination. The article critiques the media's sensationalized portrayal of Satanism, often conflating it with criminal acts. Instead, it emphasizes that for many, Satanism is an attitude and a way of life that embraces personal will, self-development, and a rejection of blind obedience, particularly to religious dogma.

The text suggests that the core of modern Satanism, as exemplified by the Church of Satan, is a rebellion against 'collective mentalities of subservience' and anything that stifles individual initiative and willpower. It is presented as a modern, aggressive form of Gnosticism that uses elitist symbols.

The Seeker and Symbolism

The issue concludes by noting the widespread human need for ritual, community, and self-discovery, which drives people to join various groups, orders, and philosophies. It suggests that 'Satan' has historically served as a potent symbol, both feared and desired, playing a role in the success of religions like Christianity by providing a counterpoint to rally against. The article encourages individuals to listen to their intuition and follow their own path, rather than blindly adhering to any philosophy, whether it be 'Satanic' or otherwise.

Recurring Themes and Editorial Stance

The magazine's stance appears to be one of critical exploration and nuanced understanding of complex subjects. It aims to demystify topics like Norse mythology and Satanism, moving beyond sensationalism to explore their historical, philosophical, and psychological dimensions. The editorial emphasis is on individual will, self-discovery, and the power of symbolism, while cautioning against blind adherence to any doctrine and encouraging critical thinking. The magazine seems to advocate for a more personal and less dogmatic approach to spirituality and self-understanding.

This issue of Astralresor, identified as issue number 21, delves into the phenomena of astral travel and out-of-body experiences. The cover story, "LOST IN SOUL," by Thomas Karlsson, explores the profound freedom of leaving one's body but warns of the risks, including becoming lost in the astral realm and experiencing a terrifying captivity. The magazine also features an extensive interview with acclaimed author Margit Sandemo, known for her popular 'Sagan om isfolket' series, which blends occult themes with family sagas and soap opera elements. The issue includes an advertisement for Anton LaVey's 'The Satanic Bible' and a section on postorder items from 'Work Shop' related to occult practices.

Astral Travel and Lost Souls

The article "Att lämna kroppen och resa med själen" (Leaving the body and traveling with the soul) discusses the ancient practice of shamans and medicine men venturing into the unknown to retrieve lost souls, a phenomenon now often explained by coma or severe psychosis. It explains that while everyone travels astrally during sleep, the spiritual mind is disconnected, preventing disorientation. However, if one enters the astral plane with everyday consciousness, especially during extreme circumstances like high fever, accidents, or shock, they risk becoming lost. Normally, the astral body is quickly returned to the physical body, and the experience is censored. But in some cases, individuals continue into the astral realm, losing contact with their physical selves. For those in magical organizations, like Dragon Rouge, it is desirable to travel astrally with full consciousness to build a bridge between worlds. The article recounts a personal experience within Dragon Rouge where a group member became lost in the astral plane, necessitating a rescue mission using shared keywords and a portal.

Margit Sandemo: A Life of Occult Experiences

The interview with Margit Sandemo, conducted by Alexis Starforce, reveals a life deeply intertwined with the paranormal and occult. Sandemo, who has written around 120 books, including the massively successful 47-part series 'Sagan om isfolket,' attributes her interest in the occult to her own lifelong experiences. She recounts seeing a hanged man from over a century prior at the age of eight, which led to multiple psychiatric hospitalizations until a doctor recognized her 'sight' rather than illness. Her husband, Asbjörn, has been a constant support. Sandemo began writing at 40, exploring various artistic avenues before finding her calling in storytelling. She describes her writing process as channeling stories, particularly for 'Sagan om isfolket,' which she believes was inspired by a powerful entity, possibly Lucifer, seeking vindication. She expresses a strong aversion to the church, which she views as narrow-minded, and notes that her books often resonate with readers who feel alienated by traditional religious structures.

Sandemo also discusses her belief in spirit guides, referring to them as 'hjälpare' (helpers). She recounts personal encounters with her guide, Virgil, who she believes has assisted her in various ways, including winning a lottery. She describes a profound spiritual experience of 'The Light,' which she likens to encountering God, and emphasizes that death is not to be feared but is a beautiful experience. She also speaks about reincarnation, having undergone regression therapy to explore past lives, many of which ended violently, leading her to seek peaceful, light-filled experiences.

Encounters with the Supernatural and Spirit Guides

Sandemo shares her experiences with ghosts and spirits, explaining them as souls 'stuck' between worlds. She recounts an instance in her cabin in the Norwegian mountains where 'underjordiska' (underground beings) reside, whom she believes cannot be driven away. She also touches upon the concept of 'zombies' in Haitian Voodoo, distinguishing between physical zombies and 'zombie astral' entities controlled by sorcerers. The interview highlights Sandemo's belief that many people have spirit guides, and she offers advice on how to connect with them, suggesting that a sign will appear within a week of asking. She demonstrates this by 'calling forth' the aura of the interviewer and identifying their spirit guides.

Recurring Themes and Editorial Stance

The magazine consistently explores themes of the paranormal, spirituality, and the occult. The articles and interviews suggest a worldview that acknowledges realms beyond the physical and emphasizes personal spiritual exploration. There is a critical undertone towards established religious institutions, particularly the church, which is portrayed as rigid and uncomprehending of spiritual phenomena. The editorial stance appears to be one of open inquiry into the supernatural, encouraging readers to consider alternative perspectives on life, death, and consciousness. The inclusion of advertisements for occult literature and items further reinforces this focus.

This issue of Pentagram magazine, dated July, delves into themes of folklore, spirituality, and ancient practices. The cover story, "VAD HÄNDE MED SMÅFOLKET?" (What Happened to the Small Folk?), by Robert W Gravsjö and illustrated by Magnus Bjärlind, explores the potential reasons for the disappearance of mythical beings like elves and trolls.

What Happened to the Small Folk?

The article posits that the rise of human civilization, particularly agriculture, led to the destruction of forests and natural habitats, forcing these mythical beings to retreat or vanish. Initially, humans lived in harmony with nature and its spirits. However, with the advent of farming, the land was cleared, and the connection between humans and the natural world, including its magical inhabitants, was severed. The author suggests that while humans have become disconnected, the 'small folk' have not necessarily died but have retreated, and it is humanity that has 'disappeared' from their world.

Horoscopes

A horoscope section, compiled by Heinz Mauermann, provides astrological forecasts for various zodiac signs for the period of June 15th to July 15th. It offers insights into personal relationships, finances, and general well-being based on planetary alignments.

The Magical Runes

Authored by Carl Johan Rehnbinder, this section explores the ancient Norse runes. It questions whether these old traditions hold relevance for modern, enlightened individuals. The article traces the history of runes from their origins as a Germanic script to their use in magic and divination. It discusses the different runic alphabets (Futhark, Younger Futhark) and the concept of the 'Uthark' order, which is considered more suitable for magical practices. Rehnbinder explains how runes can be used for prayers, blessings, spells, and even to influence reality, emphasizing that 'divination' originally meant influencing events rather than just predicting them. Practical methods for using runes are described, including inscribing them on wood, using them in rituals, and the significance of blood in the process. The article also touches upon 'hidden runes' (lönnrunor) for secret messages and 'bindrunes' for creating personal sigils. Furthermore, it details how runes can be used for fortune-telling, drawing parallels with Tarot card readings, and stresses the importance of practice and intuition.

Making Your Own Runes

This part of the article provides guidance on crafting personal runes. It suggests using materials like wood, stone, or ceramic and emphasizes that the effort invested in their creation imbues them with personal power. The article details the process of carving or painting runes, and mentions the use of a blank 'empty rune' in a set of 25.

Kabbalah for All

Authored by Lars B Lindholm, this section introduces Kabbalah, a Jewish mystical tradition. Lindholm acknowledges the difficulty in defining Kabbalah, describing it as more than just a philosophy or religion. The article outlines the four branches of Kabbalah: practical, literal, oral, and dogmatic. It focuses on the practical aspect, which relates to ceremonial magic, and briefly describes the other branches. A diagram of the Kabbalistic Tree of Life (Livets Träd) is presented, illustrating the ten Sefirot and their connecting paths, symbolizing the universe and various planes of existence.

Other Content

The magazine also includes advertisements for psychic readings (Ilona Vigart-Taikumer), an UFO information line (UFO-LINJEN), and a product called 'Catuaba Plus' for sexual health. There is also a section announcing the winners of a video competition and a CD giveaway, and a preview of the next issue's theme: 'On a Journey in Inner and Outer Worlds'.

Recurring Themes and Editorial Stance

The magazine consistently explores themes of the esoteric, spiritual, and ancient traditions, including folklore, magic, divination, and mysticism. The editorial stance appears to be one of openness to alternative beliefs and practices, encouraging readers to explore these subjects and engage with them personally. There is a clear interest in connecting with older wisdom and understanding the hidden aspects of reality.

This issue of Pentagram magazine, dated June-July 1996, focuses on a blend of esoteric knowledge, paranormal experiences, and reviews of media with occult themes. The cover prominently features the headline "SVART IDYLL" (Black Idyll), suggesting a focus on darker or more mysterious aspects of the occult.

Kabbalah: Literal and Dogmatic

The magazine begins with an in-depth exploration of Kabbalah. It details the literal Kabbalah, breaking it down into its three core components: Gematria, Notarikon, and Temura. Gematria is explained as Kabbalistic numerology, where Hebrew letters correspond to numbers, allowing for the discovery of cosmic connections between words and concepts. Notarikon is presented as a mnemonic system using initial letters to form new words or phrases. Temura is described as a complex form of secret writing involving letter substitutions based on mystical mathematical rules.

The issue also delves into the dogmatic Kabbalah, tracing the creation of the cosmos from the primordial state of Ain (Nothingness) through Ain Soph (The Boundless) and Ain Soph Aur (The Boundless Light). It outlines the ten Sefirot, starting with Keter (Crown) and progressing through Chokhmah (Wisdom), Binah (Understanding), Chesed/Gedulah (Mercy/Greatness), Geburah (Strength/Severity), Tifaret (Beauty), Netzach (Victory), Hod (Splendor), Yesod (Foundation), and finally Malkuth (Kingdom), which represents the physical universe. The text suggests that through rituals and meditation, one can ascend through the Tree of Life.

Television and Film Reviews

A significant portion of the magazine is dedicated to reviews of television series and films with occult or supernatural themes.

"Svart Idyll" (American Gothic)

The TV series "Svart Idyll" (originally "American Gothic") is lauded for its classic setup combined with modern occultism. Initially perceived as a low-budget imitation of "Twin Peaks," the series, particularly its second episode, is praised for its compelling narrative and the performance of Lucas Black as Caleb Temple. The review highlights the involvement of Sam Raimi, known for "Evil Dead," as an executive producer, noting his successful return to form.

"Hercules: The Legendary Journeys"

This review discusses the TV series "Hercules," noting its popularity and attributing its success partly to Sam Raimi's production. The series is described as a playful pastiche of pop culture history, with a charming, slightly theatrical 60s TV show aesthetic. Kevin Sorbo is praised for his role as Hercules.

"The X-Files: The Unopened File"

This review covers a three-part episode of "The X-Files" presented as a feature-length film. While acknowledging the series' cult status, the reviewer found the film format more engaging than the weekly episodes, appreciating the slower pace. However, certain plot elements, like the implausible escape from an archive, detracted from the overall credibility.

"The Haunted"

Directed by Lewis Gilbert, this film is described as a spooky ghost story that initially impresses with its effective sound design. However, the review concludes that the film falters in its later stages, making it recommendable only for those with modest expectations.

"Black Death"

This review positions "Black Death" as a television film inspired by the success of virus-themed movies. It features Kate Jackson as a doctor battling an epidemic. The film is characterized as "popcorn TV" – entertaining but not particularly profound, and not recommended for hypochondriacs.

"Hellraiser"

Described as a modern classic, "Hellraiser" is celebrated for Clive Barker's transition from author to filmmaker. The unrated "special version" is noted, and the film is praised for its blend of eroticism, sadomasochistic horror, and magical elements.

Book Reviews

The magazine also features reviews of several books.

"Necronomicon" (Short Story Collection)

This collection of H.P. Lovecraft's short stories, edited by Sam J. Lundwall, is reviewed. The collection includes stories written between 1917 and 1934. The reviewer notes Lovecraft's denial of the Necronomicon's existence and discusses the book's exploration of Lovecraft's various cosmic deities. The stories are characterized by their concise, atmospheric horror.

"Coala" by Britt-Marie Bohm

This fantasy novel by nurse Britt-Marie Bohm is reviewed. The reviewer praises the author's ability to create believable fantasy elements, though notes that the book is uneven, with parts being slow and tedious. The style shifts between New Age descriptions and conventional fantasy.

"Den Sjunde Handskriften" (The Seventh Manuscript) by Wilbur Smith

This is a continuation of Wilbur Smith's previous book, "Flodguden" (The River God). It follows an archaeologist's hunt for Pharaoh Mamoses' tomb in Ethiopia, involving murder and intrigue. The reviewer commends Smith's knowledge of the African continent and its cultures, calling it a good choice for adventure and suspense fans.

"Räddad av Ljuset" (Saved by the Light) by Dannion Brinkley

This book recounts Dannion Brinkley's near-death experience in 1975, where he was taught by light beings and gained the ability to see the future. The reviewer finds the book gripping, particularly Brinkley's account of his recovery, and appreciates its uplifting message and humor.

"Fantasy: Litteraturens historia, motiv och författare" (Fantasy: History of Literature, Motifs, and Authors) by John-Henri Holmgren

This comprehensive overview of fantasy literature is reviewed. The reviewer, while not an expert, finds it to be a solid work that covers the genre's breakthrough in Sweden in the 1970s and its current popularity. The inclusion of authors like Selma Lagerlöf and Astrid Lindgren is defended on the grounds that their works fit the criteria of fantasy literature.

Reader Submissions: Personal Experiences

A significant section of the magazine is dedicated to "LÄSARNAS EGNA BERÄTTELSER" (Readers' Own Stories), featuring personal accounts of paranormal and supernatural experiences.

"Andarna i Lägenheten" (Spirits in the Apartment)

This story details a tenant's experiences with unexplained noises and phenomena in a new apartment. A medium reveals that the spirits of a couple who died tragically in the apartment were lingering due to fear of the afterlife. The tenant's presence helped them move on.

"Skuggor" (Shadows)

This submission describes seeing shadowy figures resembling ghosts and spirits, including the deceased father. The writer also mentions seeing large, winged, dark bronze beings guarding a friend's house.

"VILKA ÄR NI?" (Who Are You?)

This account describes an encounter with two short, hairy beings with glowing eyes on a dark country road. The beings disappeared, leaving the narrator and their friend bewildered.

Private Advertisements

The magazine includes a section for private advertisements where readers can post personal ads seeking friends, partners, or mentors with shared interests in occultism, spirituality, and related topics. These ads cover a wide range of interests, including witchcraft, magic, ufology, vampirism, and various spiritual paths.

Calendar of Events

The issue concludes with a calendar listing events related to New Age, occultism, and spirituality taking place in Stockholm, Gothenburg, and Skåne from mid-June to mid-July 1996. These events include lectures, workshops, and ceremonies on topics such as meditation, yoga, healing, astrology, and ancient traditions.

Recurring Themes and Editorial Stance

The recurring themes in this issue of Pentagram are the exploration of esoteric systems like Kabbalah, personal accounts of paranormal and supernatural encounters, and reviews of media that engage with occult and mystical subject matter. The magazine appears to maintain an open-minded editorial stance, providing a platform for diverse viewpoints within the New Age and occult communities, as evidenced by the inclusion of reader letters debating spiritual beliefs and the magazine's response to criticism. The emphasis on practical applications of these subjects, such as meditation techniques and event listings, suggests an aim to connect esoteric knowledge with the reader's everyday life.

This document appears to be a compilation of advertisements and promotional material from a Swedish publication, likely a magazine focused on spirituality, the occult, and perhaps paranormal topics, titled "Tarot and Magic". The issue date is inferred as 1995 based on the film advertisement. The publication is likely Swedish, given the language used.

Advertised Services and Products

Tarot and Magic Services:

• Karl Vanaland: Offers personal telephone advice. Contact number: 08-753 08 49.
• SPADAM (Fru Millon): Provides fortune-telling, advice, and problem-solving, available even on weekends. Contact numbers: 08-760 21 47 and 070-555 37 93.
• Existentiell Vägledning (Stefan Karlsson): Offers existential guidance for those in a life crisis or seeking spiritual answers. Contact number: 040-93 17 94.
• Ayur-Veda AB: Promotes Deepak Chopra's book "Livets sju andliga lagar" (The Seven Spiritual Laws of Success) for 145 SEK (original price 165 SEK). They also offer a catalog for books and cassettes on Chopra's work and Ayur-Veda. Contact number: 0433-10490.
• Pehr and Ylva Trollsveden: Based in Umeå, they offer nationwide guidance and courses. Services include:
• Tarot Spådom (1 year): 300 SEK, divided into four three-month periods covering work, love, economy, health, and opportunities.
• Insp.band. (Ylva): 400 SEK, for angel contact and messages from deceased relatives.
• Tidigare Liv (Pehr): 400 SEK, reading about past lives, including identity, gender, land, events, and karmic love, and how it affects the present.
• Auramålning (Ylva): 300 SEK, an aquarelle painting of one's energies, limitations, possibilities, and guidance from the present, with advice on crystals and stones.
• They offer distance services via phone or mail, requiring name, address, and birth date. They also conduct mini-courses in Tarot and Crystal Meditation during the summer in various cities across Sweden (Sundsvall, Uppsala, Stockholm, Östersund, Jönköping, Göteborg, Örebro, Ängelholm, Malmö). Contact via Box 3701, 903 13 Umeå, Tel/fax: 090-14 71 70.
• Reidunn: Offers Tarot readings, rune interpretations, astrology (explaining relationships and incarnations), and personalized horoscopes or rune shirts as gifts. Contact number: 0498-27 18 83.
• Auktoriserad Tarotolkare (Eva Palmgren): An authorized Tarot reader. Contact number: 08-543 500 35. Also sells card decks and books.

Book and Archive Advertisements:

• Antikvariat Amrita: Offers catalog 1, featuring books on occult, UFO, fantasy, SF, erotica, cultural history, poetry, history, and literature. Located at Högbogatan 15 A, 414 75 Göteborg. Tel: 031-412671.
• Arkivet för UFO-forskning: The UFO research archive is located at Box 110 27, 600 11 Norrköping.

Film Advertisement:

• "En Vampyr i Brooklyn" (Vampire in Brooklyn): A film presented by Paramount Pictures, starring Eddie Murphy and Angela Bassett, directed by Wes Craven. It is described as "A comedy about horror and seduction." The advertisement includes cast and crew credits.

Recurring Themes and Editorial Stance

The recurring themes are clearly spirituality, self-help, divination (tarot, runes, astrology), and the paranormal (UFOs). The editorial stance appears to be supportive of these interests, providing a platform for practitioners and advertisers in these fields. The inclusion of a film advertisement suggests a broader entertainment interest, possibly related to the supernatural or fantasy genres.